Apple Settles iPhone Lawsuit Over Misleading AI Claims for $250M and You Could Get a Cut

When Apple Intelligence debuted back at the 2024 Worldwide Developer’s Conference, the company claimed it would provide a vastly more useful Siri digital assistant, which was something Apple pushed hard to promote the iPhone at the time. However, these AI efforts simply haven’t come close to matching the original promises, leading to a class action lawsuit that Apple has now settled for $250 million.

The lawsuit, filed in the United States District Court for the Northern District of California, alleges that Apple’s “advertising campaign surrounding its new generation of iPhones promised to deliver an enhanced Siri personal digital assistant, allegedly misleading millions of consumers into purchasing its device.”

This is in reference to the sweeping set of Siri features that were shown during the WWDC 2024 presentation, where the personal assistant would be able to have awareness of a device’s screen, retain personal context and much ...