Tech »  Topic »  Your next TV might be made by both Sony and TCL - and you'll like the reason why

Your next TV might be made by both Sony and TCL - and you'll like the reason why


The Sony Bravia 8 II TV launched as the company's flagship model in 2025. Kerry Wan/ZDNET

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ZDNET's key takeaways

  • Sony has announced a strategic partnership with TCL.
  • The agreement gives TCL 51% control of Sony's home entertainment division.
  • This could lead to material exchanges that yield better products for end users.

In a press release earlier today, Sony announced that it had entered a "strategic partnership" in which TCL would take a 51% stake in Sony's home entertainment division, which includes TVs and home audio. 

Also: Why I'm recommending the Sony Bravia 8 II over competing OLED TVs - especially to enthusiasts

While the agreement is still in the very early stages, plans are in place to have a full contract by the end of March 2026, with the new company starting by April 2027 ...


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