Tunic publisher claims TikTok ran 'racist, sexist' AI ads for one of its games without its knowledge

Indie publisher and developer Finji has accused TikTok of using generative AI to alter the ads for its games on the platform without its knowledge or permission. Finji, which published indie darlings like Night in the Woods and Tunic, said it only became aware of the seemingly modified ads after being alerted to them by followers of its official TikTok account.

As reported by IGN, Finji alleges that one ad that went out on the platform was modified so it displayed a "racist, sexualized" representation of a character from one of its games. While it does advertise on TikTok, it told IGN that it has AI "turned all the way off," but after CEO and co-founder Rebekah Saltsman received screenshots of the ads in question from fans, she approached TikTok to investigate.

A number of Finji ads have appeared on TikTok, some that include montages of the company’s ...