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The Smarter Enterprise: A CIO’s Blueprint for 2030


IBM Survey Finds AI Strategy Now Hinges on Integration and Differentiation Jennifer LawinskiJanuary 20, 2026

The thriving enterprise of 2030 will be AI-first, not just AI-enabled, according to IBM’s latest Institute for Business Value survey. (Image: Shutterstock)

The thriving enterprise of 2030 will be artificial intelligence-first, not just AI-enabled, according to IBM’s latest Institute for Business Value survey.

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The company surveyed more than 2,000 C-suite executives in the second half of 2025. The results paint a picture of the future of digital transformation dominated by AI technology.

While most executives are bullish about the potential economic upside of AI, with 79% saying they expect AI to be a significant revenue driver by 2030, only 24% say they believe they know how they'll achieve that goal. And to move toward ...


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