TCL now can't call some of its TVs 'QLED' after losing in court to Samsung — and there are more legal cases coming

• German court tells TCL to stop advertising and selling QLED TVs
• Rival firms' complaints allege deceptive advertising
• Standardized certification might help buyers

TCL has been ordered to stop selling some of its TVs in Germany. A court in Munich has ruled that TCL had broken the country's unfair competition law by advertising supposedly QLED TVs that "do not deliver the color reproduction expected from QLED TVs," as reported by Korea Times.

The court decision means that TCL can no longer advertise or sell current certain specific QLED TV models in Germany.

The case was filed by Samsung, which claimed that TCL was running deceptive advertising, and more court cases on the same topic are coming in other countries, including the US.

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