So, You’re Going to Dreamforce 2025? Here’s Everything You Need to Know

Dreamforce isn’t just a tech conference. It’s the Super Bowl of Salesforce. The Oscars of AI. The Coachella of cloud computing. And if you’re heading to San Francisco October 14–16 (or tuning in via Salesforce+), we’ve got your back with the only guide you need. 

Whether it’s your first time or your fifteenth, this year’s Dreamforce is a whole new beast. With Salesforce going all-in on Agentforce and AI, the stakes and opportunities are sky-high. Here’s what you need to know before you touch down in the Bay. 

First: What Is Dreamforce? 

Dreamforce brings together more than 180,000 Salesforce professionals, customers, developers, architects, marketers, and executives in San Francisco and online. Over three days, attendees can expect 1,000+ sessions, keynotes, workshops, and networking opportunities, plus a few surprise celebrity appearances. 

You’ll see real AI in action, learn what’s ...