Samsung Vision AI Companion Turns TVs Into Smart Assistants

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Someone once said “Television is chewing gum for the eyes.” Samsung would argue otherwise.

Vision AI Companion has officially launched across the company’s entire 2025 lineup, turning ordinary televisions into conversational AI assistants that actually understand what they are seeing. This is not a voice assistant shouting answers from the cloud. It is generative AI built directly into household screens, ready to chat about whatever is on screen right now.

The breakthrough came together this week through months of development since Samsung first unveiled Vision AI at CES in January, with the full platform rolling out to 2025 Smart TVs and monitors. The technology runs on an enhanced version of Bixby ...