Reclaiming control: Why recent events demand cloud repatriation

The concept of “cloud-first” has long dominated enterprise IT strategy. However, recent, high-impact events have delivered a stark wake-up call, forcing executive teams to rethink where their most critical data resides.

The recent AWS outage and the massive 2024 Snowflake data breach have reignited a vital discussion about cloud repatriation—the strategic shift of critical workloads from the public cloud back to private or on-premises infrastructure. 

If data is an organization’s most valuable asset, the simple underlying question is whether it can afford to entrust its operational continuity and sovereignty entirely to a third party.

Recent incidents highlight systemic fragility

These two incidents expose the inherent, systemic risks of excessive reliance on hyperscale public cloud providers, striking at both availability and security.

1. Availability and business continuity risk

On October 20, 2025, a major AWS outage, originating in the US-East-1 data center, disrupted countless global services for over nine ...