Meta’s first dedicated AI app is here with Llama 4 — but it’s more consumer than productivity or business oriented

Facebook parent company Meta Platforms, Inc. has officially launched its own, free standalone Meta AI app, a move aimed at delivering a more personal and integrated AI experience across mobile devices, the web, and Ray-Ban Meta smart glasses.

The app is available on iOS through the Apple App Store and on the web — with no mention of when an Android version could come.

Powered by a version of its new, divisive quasi open source Llama 4 mixture-of-experts and reasoning model family, the new Meta AI app focuses on learning user preferences, maintaining conversation context, and providing seamless voice-first interaction. It requires a Meta products account to log in, though users can sign-in with their existing Facebook or Instagram profiles.

It comes ahead of the kickoff of Llamacon 2025, Meta’s first AI developer conference taking place this week at its office campus headquarters in ...