Jaquar Group taps Salesforce to lead the next wave of digital transformation

In a bold move that underscores the growing convergence of manufacturing and digital technology, Jaquar Group, India’s leading brand in complete bathroom and lighting solutions, has joined forces with Salesforce, to embark on a sweeping digital transformation journey.

The collaboration aims to unify customer engagement, boost productivity, and drive growth through a mobile-first, AI-powered ecosystem. With a footprint in over 55 countries and a workforce of 12,000+, Jaquar’s digital strategy reflects the ambition of a global brand reimagining its future.

“Digital transformation today is not just a business initiative — it is a strategic imperative that defines resilience, relevance, and long-term value creation,” says Arundhati Bhattacharya, President & CEO, Salesforce – South Asia.“Jaquar Group’s commitment to harnessing AI and data across its value chain reflects a bold, future-facing mindset.”

Reimagining Operations with a Smart Digital Core

Jaquar will deploy Salesforce tools including:

1. Consumer Goods Cloud to drive ...