If You’re Not Writing for Robots, You’re Doing SEO Wrong

Organic traffic isn’t just about Google anymore. With AI assistants like ChatGPT and Siri becoming the new search engines, content needs to be structured differently. This article explains how to optimize for AI and voice search using long-tail keywords, FAQs, speakable tags, and clean formatting — plus, there’s a Voice Search Optimizer Chrome plugin to help automate it.

There are two types of traffic on the Internet: rapid traffic, which you have to pay for, and organic traffic, which is “free”. What does this mean?

Paid traffic is simple and lies within our general understanding of purchasing ads. You buy an ad, you get people to show up and check your product. When you run out of money in your campaign, the traffic stops. This is a finite resource that tends to be expensive if we’re talking about a large business.

The ...