Enterprise hits and misses - AI fears meet SaaS software earnings, and OpenClaw's security holes keep CISOs up past bedtime
diginomica.comdiginomica picks - my top stories on diginomica this week:
- Seeing through the Marketing Data Mirage - and how to avoid it! - Barb has some well-tested advice for marketers in the thick of it: "Stepping back and taking the time to understand the customer and what data and intent signals will truly drive engagement and conversation is required."
- The Gen Z/Boomer Sales conflict - can AI be a generational equalizer? - Barb: "If a company just drops an AI solution in or starts telling employees to use the AI capabilities in the tool they have, it's not going to work. Adoption is probably the biggest challenge to leveraging AI successfully." Some difficult/interesting conversations here. Can AI help spark better inter-generational collaboration?
Also see: our latest diginomica network update, via Mark Chillingworth: Digital careers report - software firms tackle talent crunch through collaborative resource sharing.
Vendor analysis, diginomica style. Here's my three ...
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