Designing trust: How AI is powering the next frontier of fraud prevention in finance

By Rupa Ramamurthy, Senior Executive Vice President – Banking Operations Lead, TP in India

Across the Asia-Pacific region, financial institutions are operating in a radically transformed risk landscape, one where the scale, speed, and sophistication of financial fraud have reached unprecedented levels. This is not merely an escalation of old threats. It is the emergence of an entirely new frontier, driven by AI-enabled cybercrime, synthetic identities, and systemic vulnerabilities in real-time digital payments. According to global research, fintech fraud in APAC surged by 116% in the past year alone, while deepfake-related scams have increased by over 1,500%, a figure that should serve as a wake-up call to every executive in the financial ecosystem.

This is no longer just a technology challenge or a compliance checklist issue. It is a full-spectrum business imperative. In the trust economy, every transaction is a reputational signal. Fraud, therefore, isn’t just ...