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BenQ’s ‘Make in India’ Strategy and the Future of Display Technology


By Atreyee Chakraborty

As the lines between work, gaming and content creation continue to blur, display technology is evolving into a far more specialised category. From esports players and creative professionals to enterprise users and Mac creators, different audiences now expect displays tailored to their specific workflows and experiences. In an interaction, Rajeev Singh, MD, BenQ India & South Asia and Jefferey Liang, President, BenQ Asia Pacific, discuss how the company is building focused solutions across gaming, enterprise, education and the creator ecosystem. The conversation also explores the growing importance of colour accuracy, the impact of hybrid working, the rise of AI PCs and why BenQ believes specialised displays will define the future of the industry.

What does BenQ’s current ‘Make in India’ strategy look like for the monitor business?

Rajeev Singh: Our ‘Make in India’ initiative is moving ahead step by step. We started with products that contribute ...


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