AI Is Eating the Internet, but Many Are Hopeful Human-Made Content Will Win Out

Imad is a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ESPN, Tom's Guide and Wired, among others.

With AI encroaching on all corners of the internet, from bogus articles to Instagram Reels, there's concern that human-made content is under threat, and as a result, so are the film, music and publishing industries.

There are AI actresses, AI-generated music filling up Spotify and AI answers at the top of Google Search, above the 10 blue links. 

But consumers of news and media remain uncomfortable with the idea of fully AI-generated content. A recent Reuters Institute survey of people in six countries, including the US, found that only 12% of people are comfortable with fully AI-generated news, compared to 62% who prefer their ...