WP Engine moves agency talent in-house to accelerate publishing product development

WP Engine has announced the acquisition of Big Bite, a long-time agency partner known for its work with large media organizations.

Big Bite has spent more than ten years building newsroom platforms, editorial workflows, and custom publishing tools for international publishers.

Its past clients include major newspaper groups and technology magazines that depend on complex content operations at scale.

WP Engine absorbs Big Bite

The deal signals WP Engine’s interest in strengthening its internal publishing expertise rather than relying solely on external agency relationships.

As part of the transaction, WP Engine will shut down Big Bite’s agency operations, ending its role as an independent service provider.

WP Engine expects the full team to move into its engineering organization, where it will focus on building and refining publishing products.

The ...