The Apple Watch Series 10 falls to a new record-low price for Prime Day

Prime Day 2025 is finally here, and we're seeing big discounts for Prime members on some of our favorite gadgets. Case in point: the Apple Watch Series 10, which is $120 off at the moment and down to $280. That's the lowest price it's been so far since it came out last September.

It’s hard to believe that the Apple Watch is already ten years old. It seems like only yesterday that we got our hands on the first generation, and now the Apple Watch Series 10 is counting the days until the next generation is announced. Whether you’re looking to upgrade from an older Apple Watch or this is your first time buying an Apple smartwatch (though keep in mind an iPhone is required to use an Apple Watch), this sale is a great opportunity to pick one up at a fantastic value ...