Qlik 2025 - trust, traction, and the agentic turn in AI

AI vendors have promised that intelligent systems will help organizations move faster, think smarter, and operate more efficiently. But after a wave of excitement - and no small amount of cost and confusion - many teams are finding themselves stuck somewhere between ambition and action.

Those trying to move beyond pilots and into the real-world use cases are still looking for guidance on how to do so with confidence, clarity, and control. During Qlik 2025 and the launch of the vendor's agentic experience, I had the opportunity to speak with one of Qlik’s AI Council about responsibility and readiness.

Kelly Forbes, Co-Founder and Executive Director of the AI Asia Pacific Institute and one of the founding members of Qlik’s AI Council, emphasizes that trust isn’t an afterthought, it’s the foundation:

If I’m introducing something new to you, I have to explain to you what that is ...