OpenAI’s New Sora App Lets You Deepfake Yourself for Entertainment

On Tuesday, OpenAI released an AI video app called Sora. The platform is powered by OpenAI’s latest video generation model, Sora 2, and revolves around a TikTok-like For You page of user-generated clips. This is the first product release from OpenAI that adds AI-generated sounds to videos. For now, it’s available only on iOS and requires an invite code to join.

“You are about to enter a creative world of AI-generated content,” reads an advisory page displayed during the app sign-up process. “Some videos may depict people you recognize, but the actions and events shown are not real.”

OpenAI is betting that creating and sharing AI deepfakes will become a popular form of entertainment. Whether it’s your friends, influencers, or random strangers online, Sora frames generating deepfake videos as a form of scrollable fun. The app’s main feed is an endless serving of bite-size AI slop ...