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OpenAI and Anthropic are the top beneficiaries of rising AI spend


Enterprise software spending is undergoing a structural shift as artificial intelligence moves beyond limited trials into core operational budgets, new research has confirmed.

Over the past year, decision-making has moved away from whether AI tools are worth funding toward which vendors should receive increasing allocations, reflecting a broader change in procurement priorities, where AI is no longer treated as an add-on but as the central line item shaping software budgets.

Tropic’s analysis of more than $18 billion in managed spend found overall software expenditure is rising sharply, with mid-market and enterprise organizations increasing spend by nearly 58% year-over-year.

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'The prize is enormous. The dynamics are shifting.': OpenAI models are the top favorites for enterprise users right now - but Anthropic isn't far behindIT spending set to hit $1.4 trillion in 2026 - but what exactly are we spending it on?Growth, not efficiency, is the ...
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