Nintendo is suing the accessory brand that flaunted Switch 2 mockups ahead of its reveal

Nintendo is going after the company that showed off unauthorized mockups of the not-yet-announced Switch 2 at CES 2025. In a lawsuit filed on Friday, Nintendo accuses accessory maker Genki of trademark infringement, unfair competition and false advertising, arguing that Genki “embarked upon a strategic campaign intended to capitalize on the public interest surrounding Nintendo’s next-generation console.” According to Nintendo, Genki promoted accessories it claimed are compatible with the Switch 2 despite not having official access to the console, and used the Switch logo to do so.

Following the initial reports in January that Genki brought Switch 2 mockups to CES and published a video said to show a 3D render of the console, Nintendo released a statement to say that neither the hardware nor imagery were official, per IGN. While Genki reportedly claimed it had access to a Switch 2 at first, the company later wrote on ...