Meta acquires Moltbook, the AI agent social network

Meta has acquired Moltbook, the Reddit-esque simulated social network made up of AI agents that went viral a few weeks ago. The company will hire Moltbook creator Matt Schlicht and his business partner, Ben Parr, to work within Meta Superintelligence Labs.

The terms of the deal have not been disclosed.

As for what interested Meta about the work done on Moltbook, there is a clue in the statement issued to press by a Meta spokesperson, who flagged the Moltbook founders’ “approach to connecting agents through an always-on directory,” saying it “is a novel step in a rapidly developing space.” They added, “We look forward to working together to bring innovative, secure agentic experiences to everyone.”

Moltbook was built using OpenClaw, a wrapper for LLM coding agents that gives users the ability to prompt the agents using popular chat apps like WhatsApp and Discord. Users can also configure OpenClaw agents to ...