LinkedIn is forcing recruiters and executives alike to verify themselves

• LinkedIn pages paying for Premium will be able to verify themselves
• Recruiters and high-title individuals also asked to complete verification
• Smaller businesses are seemingly uncatered for (short of forking out a lot for Premium)

LinkedIn is expanding its verification requirements to even more companies and businesspeople as it seeks to iron out scams and to boost credibility.

Previously limited and by request only, company page verification will now become available to all businesses with a Premium Company Page subscription (around the $100/month mark) – this is not a full rollout to the estimated 60 million+ company pages on the platform.

The Microsoft-owned platform claims 85% of business buyers say trust is critical – built-in verification aims to reassure buyers, prospects and job seekers.