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iPhone 12 shipments put Apple ahead of Samsung for the first time since 2016


Chris Velazco / Engadget

Pandemic and all, Apple shipped more phones in the final quarter of 2020 than any other manufacturer. Market research firm Gartner estimates the company shipped approximately 80 million iPhones in the previous quarter. That performance, one of Apple's best to date, helped push it past Samsung for the first time since Q4 2016. Samsung still ended the year with the most phone sales of any manufacturer but saw an annual decline of 14.6 percent following a quarter in which shipments fell by 11.8 percent year-on-year. Compare that to Apple, which saw its shipments increase by 14.9 percent in Q4 2020 and sales grow by 3.3 percent annually.

Gartner suggests the launch of the iPhone 12 helped Apple significantly, but likely just as vital to its success was all the expensive duds Samsung released in 2020. The company didn't do itself any ...


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