Instagram public accounts with less than 1,000 followers can no longer go live

Instagram is no longer allowing public accounts to go live if they have less than 1,000 followers. Users have been reporting over the past few days that their accounts aren't eligible for Live broadcast on the app anymore. "We changed the requirements to use this feature," reads the notice that pops up when people try to host a livestream broadcast to their followers. "Only public accounts with 1,000 followers or more will be able to create live videos." Now Meta has confirmed the new eligibility requirement to Engadget.

The company told us that it started implementing the new rule in order to ensure that it's providing the best experience for creators that host Live broadcasts and that it's driving improvements in the feature's overall usage experience. It didn't clarify why Instagram won't be able to provide the best ...