How enterprise customers should choose their LLM vendor

For generative AI users, the process begins by entering a prompt and ends when the results show up. This represents only a microscopic sliver of how the technology operates, but ever since ChatGPT put generative AI on everyone's radar, it's the only step in the process that most customers had to understand.

Not anymore. There are all sorts of LLMs on the market today, both in the B2B and B2C spaces, and customers can no longer afford to bury their heads in the sand about what occurs before and after generative AI accepts a prompt. Failing to focus on an LLM's training, configuration, and long-term sustainability can set customers back financially — and impact their reputation if, and when, lawsuits are raised against tech vendors.

Here are some questions enterprise customers should start considering when looking to weave generative AI into their business.

How are the LLMs trained ...