EU looking into Elon Musk's X after Grok produces deepfake sex images

The European Commission has launched an investigation into X amid concerns that its GenAI model Grok offered users the ability to generate sexually explicit imagery, including sexualized images of children.

The executive branch of the EU said it begun the new probe under the Digital Services Act (DSA), introduced to regulate illegal content, disinformation, and other systemic risks on online platforms, and assess whether the company properly assessed and mitigated risks associated with the deployment of Grok's functionalities into X in the EU.

Enacted in 2022, the DSA includes powers to prevent the dissemination of illegal content in the EU, such as manipulated sexually explicit images, including content that may amount to child sexual abuse material.

In a statement, the Commission said risks from Grok appear to have exposed citizens in the EU to serious harm.

"Sexual deepfakes of women and children are a violent, unacceptable form of degradation ...