Apple vs. generative AI: Who needs who?

One of my editors once told me that a cynic will always sound more rational, but that doesn't mean they're right. French statesman Francois Guizot basically said the same thing from the other POV: "The world belongs to optimists. Pessimists are only spectators."

Apple's AI strategy has a lot of cynics and pessimists -- and they sound pretty rational based on what we've seen over the past year. The long-awaited revamp of Siri has never materialized and is reportedly delayed to 2026. Apple's vision of your own custom AI-powered assistant with your "personal context" has been little more than a hopeful vision. And the AI features that have arrived -- such as summaries of a string of text messages -- have been both game-changing and, at times, super frustrating to use. 

Also: Apple's de-chatbot-ification of AI is nearly ...