Accenture tells workers getting a promotion will require “regular adoption” of AI

• AI use has now become a promotion metric for Accenture
• Older workers are reluctant to adopt, non-users previously warned about their unsuitability
• Decision raises questions over who is creating content at Accenture

Accenture is now said to be monitoring employee AI usage in order to link promotion eligibility to the "regular adoption" of internal AI tools, per Financial Times reporting.

Weekly logins for Accenture's AI tools are being linked to some of its senior workers. These will be visible factors in the company's summer promotion decisions.

This comes as senior staff look to be more reluctant to adopt artificial intelligence compared with more junior staff, and workers are clearly not happy about the changes.