3 Blog Post CTAs That Are MUCH More Effective Than “Buy Now”

Every blog post can lead to a sale if you structure the customer journey correctly. Ask readers for their opinion instead of just asking them to buy from you. Encourage readers to share your content. These CTAs not only keep readers engaged but also set the stage for future interactions.

So you want people to take action when they read a blog post.

But how do you get them to actually do that?

Over my 10+ years blogging, I’ve experimented with many different calls to action (CTAs) in my blog posts.

The one that’s least effective?

“Buy now.”

Nobody likes being overtly sold to, which makes it less effective as a CTA for a blog post.

Some of its drawbacks include:

- It can feel pushy and sales-driven.

- It often targets people who aren’t ...