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ServiceNow and Qualtrics announce strategic partnership


ServiceNow and Qualtrics recently announced a strategic partnership to help companies deliver next-generation employee experiences and customer service, leveraging the combined power of ServiceNow’s digital workflows with Qualtrics’ experience management technology on a single platform. With the new solutions, companies will be able to bring sentiment data from Qualtrics into ServiceNow Customer and IT Workflows to quickly act on customer insights with digital workflows, increasing employee productivity, and enhancing customer loyalty.

“Empathy at mass scale is the business differentiator of the 21st century, said Bill McDermott, President and CEO of ServiceNow. “The digital world demands tailored, seamless, and integrated experiences for every customer and employee. Our partnership with Qualtrics will help customers turn insights into action and redefine the experience economy.”

“Businesses succeed or fail based on the experiences they deliver and experience data has become the most valuable data in every organization,” said Zig Serafin, CEO of Qualtrics ...


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