Pure Storage introduces the enterprise data cloud so customers can manage their data, not their storage

Pure Storage® introduced the Enterprise Data Cloud (EDC), a bold new standard in data and storage management simplicity that enables organisations to focus on business outcomes, not infrastructure.

Fueled by AI, data volumes are rising and business demands are evolving faster than ever. Traditional storage models create fragmentation, silos, and uncontrolled data sprawl. Organisations must adapt by shifting their mindset from managing storage to understanding how, where, and why their data is used. This will empower companies to reduce risks, costs, and operational inefficiencies.

Solving the Problem of Data Management with an Enterprise Data Cloud

An EDC is an industry-changing architectural approach to data storage and management. It gives organisations the ability to easily manage their data across their estate with unrivaled agility, efficiency and simplicity. With an EDC architecture, IT teams centrally manage a virtualised cloud of data with unified control – spanning on-premises, public cloud, and ...